Conversational AI - Unveiling $11 Billion Savings, 28.5% Growth, and 91% Business Adoption
However, artificial intelligence isn’t a new thing, but with the advent of OpenAI’s Chatgpt, there is great buzz about it. Companies, organizations, individual professionals, and even governments are adopting AI-driven solutions to resolve problems, accelerate growth and development.
When you start unveiling the power of artificial intelligence, you will find various options - from generative AI to conversational AI. Here, we are going to explain about conversational A or conversational AI platforms.
So, let’s keep digging this post.
What Is Conversational Artificial Intelligence (AI)?
Conversational AI refers to an artificial technology that enables computers or machines to interact with humans especially in a human-like or natural way through written or spoken language. Best examples of this type of AI can be AI chatbots.
This innovative AI technology is being used in various industries in the form of automated systems, AI-driven chatbots, and virtual assistants. In other words, integration of conversational AI helps companies to improve their interaction with their users, clients and customers.
Let’s understand how conversational artificial intelligence solutions benefit businesses around the world.
1 - Growth of Interactive Virtual Assistants
Grant View Research published a report that says, “The world virtual assistant market cap was valued at $4.68 billion in 2020, and is officially expected to grow at a consistent CAGR (Compound Annual Growth Rate) of 28.5% from 2021 to upcoming 2028. The key reason behind this growth is the increasing demand of AI-driven automation powered by Generative AI models.
2 - Conversational AI - Transforming Customer Service
Gartner reports that by the end of 2025, customer service companies that integrate AI-driven solutions in their customer engagement systems will boost operational efficiency by up to 25%.
3 - Chatbot Adoption
Business Insider predicts that by the end of 2024, AI-driven chatbots drive cost savings of up to $11 billion per year for companies. Basically, these savings come from the AI-driven automation of sales processes and customer services.
4 - Messaging Apps
Statista reports that as of 2024, there are more than 8 billion users on messaging applications throughout the world. This rise of messaging apps provides an opportunity to companies to leverage conversational AI innovations for their customer support engagement.
5 - Improving Customer Experience
Salesforce conducted a survey that reports, “69% of users or customers prefer chatbots for swift communication with companies. Moreover, 42% of customers prefer buying products or services from a company that provides live chat support.
6 - Workplace Efficiency
Oracle found in its study that up to 80% of companies plan to integrate AI-driven chatbot or conversational AI solutions for their customer interactions by the end of 2024. Furthermore, 36% of entrepreneurs believe that AI technology such as conversational AI will increase productivity at their business premises.
What Are the Components of Conversational Artificial Intelligence?
Conversational AI emerges as the most innovative AI technology, which is transforming the way companies interact with their customers and how people engage with AI-driven machines.
Conversational AI - from AI-driven chatbots to AI-driven virtual assistants, enables hurdle-free communication between computers and humans, mimicking human language patterns as well as understanding natural language inputs.It’s the most sought-after Artificial Intelligence Future.
Let’s explore the components of conversational AI better with statistics.
1 - NLU (Natural Language Understanding)
NLU (Natural Language Understanding) is a key component of modern conversational AI solutions. This component is responsible for decoding human language outputs and inputs.
The main purpose of NLU is to help computers to understand user intents. Advanced NLU systems or algorithms leverage deep learning and machine learning models or technologies to continuously improve its accuracy as well as adoption to changing linguistic nuances.
Grand View Research reports that the world NLP (Natural Language Processing) market size is expected to touch $102.2 billion by 2027. This exhibits a CAGR of up to 25.4% from 2022 to 2027.
2 - NLG (Natural Language Generation)
NLG is considered as the counterpart to Natural Language Understanding (NLU), concentrating on generating human-like results or responses from given data or machine-created content. NLG improves the conversational experience for target customers or users.
MarketsandMarkets found in its studies that the NLG market is supposed to grow from present $486 million in 2020 to about $1.47 billion by 2025. It provides a CAGR of up to 24.3%.
3 - Dialog Management
Dialog management is meant to make conversation seamless, ensuring best interactions between conversational AI and humans. It’s an important component of conversational AI that manages turn-taking, maintains context, and dynamically blends dialogue strategies especially based on customer inputs and AI-driven system capabilities.
Gartner reports that by the end of 2024, 70% of white-collor employees will interact with AI-driven conversational systems. It shows the increasing demand of dialogue management systems in several industries.
4 - Sentiment Analysis
It’s another important component of conversational AI for businesses. Sentiment analysis or also called opinion mining, evaluates the emotional tone as well as attitude expressed in a user's inputs. Here, you should remember that sentiment analysis works by analyzing speech or text data to classify sentiments as neutral, negative, or positive. Companies use sentiment analysis to analyze customer satisfaction with their offerings, identify new trends, and personalize customer experiences.
Research and Markets reports that the sentiment analysis market globally is expected to touch $6.18 billion by 2025. It means it offers a CAGR of up to 14.6% from 2021 to 2025.
5 - Integration of Conversational AI with Multimodal Inputs
Advanced conversational artificial intelligence systems extend beyond usual textual interactions to adopt multimodal inputs like images, speech, and even gestures. Hence, by implementing multiple modalities, conversational AI improves accessibility, caters to user preferences, and produces better conversational experiences.
Adobe found in its studies that up to 91% of companies believe that conversational AI can enable seamless and natural interactions with target users throughout various platforms such as visual interfaces, text and voice. It means that the importance of AI in creative industries can’t be ignored now.
What Are the Types of Conversational AI Technology?
Conversational AI brings best solutions for different types of business and communication problems. It provides human-like interactions between users and machines.
If you want to leverage the benefits of conversational AI for business, you first need to know the types of conversational AI technology. Knowing the latest AI trends can help you to make an informed decision.
1 - Rule-based AI-driven Systems
Rule-based aI systems provide basic conversational facilities to companies. This type of AI-driven systems use predefined responses or data to resolve queries of customers.
A rule-based AI system works on available predefined data and provides interactions accordingly. It is the base of advanced conversational AI systems.
Grand View Research reports that rule-based AI models accounted for a great market share of the world conversational artificial intelligence market till 2020, owing especially to their ease of integration and use.
2 - NLP (Natural Language Processing)
NLP or natural language processing technologies allow computers to understand, comprehend and then create human-like language to interact with users. It analyzes speech or text inputs, extracts semantic meaning of inputs, and identifies user intents to provide best conversation.
MarketsandMarkets found in its studies that the NLP market is expected to grow from $10.2 billion in 2021 to $26.4 billion by 2026. The reason behind this growth is an increasing demand for NLP applications in different conversational AI systems.
3 - Machine Learning Models (ML Models)
ML models are considered as the backbone of advanced AI-driven conversational systems. Machine learning models help conversational AI to learn, adapt and yes improve over the time through available data-driven learning.
Statista predicts that the world machine learning or ML market size is expected to touch $96 billion by 2025. The reason behind this growth is the increasing demand of AI-driven applications in various industries such as finance, automobile, real estate, healthcare, and many more.
4 - Neural Network Architectures
Neural network architectures like RNNs (Recurrent Neural Networks), Transformer models, and LSTM (Long Short-term Memory), have revolutionized contemporary conversational artificial intelligence by enabling more sequential dependencies, nuanced understanding, and especially long-range dependencies in advanced natural language.
Allied Market Research found in its studies that the global deep learning business market will touch $56.42 billion by 2025. The reason behind this growth is the increasing adoption of advanced deep learning technologies in modern conversational AI, autonomous systems, and image recognition systems.
5 - Generative Models
Generative models such as VAEs (Variational Autoencoders) and GANs (Generative Adversarial Networks) come as the best tools for generating contextually relevant and realistic responses in conversational artificial intelligence. These models are used in performing creative tasks such as content creation, storytelling, and dialogue generation.
Research conducted by OpenAI shows that the adoption of advanced generative models in conversational AI has increased in recent years, with AI applications or AI tools ranging from virtual assistant and chatbots to natural language understanding and content generation.
Conversational AI - How Does It Work?
If you want to leverage the benefits of conversational AI for your business, you first need to know how it actually works. So, let’s unveil the functionality of advanced conversational AI.
1 - NLU (Natural Language Understanding)
- Conversational artificial systems use NLU to understand and evaluate human language inputs.
- NLU algorithms simply analyze speech or text input to grab intent, entities and meaning.
- Grand View Research reports, “The world NLU market size used to be $1.42 billion in 2020, and is likely to touch $29.17 billion by 2028, growing rapidly at a CAGR of up to 39.9%.
2 - Intent Recognition
- Artificial algorithms identify the intent of users behind given inputs, evaluating what exactly users want to grab.
- Intent recognition is the key to building the best conversational AI systems for businesses.
- Gartner found in its study that by the end of 2024, 70% white-collar employees will interact with advanced conversational systems daily.
3 - Dialogue Management
- Conversational artificial intelligence systems or AI software manage the flow of natural conversation, maintaining coherence and context.
- Dialogue management ensures hurdle-free interactions between users and AI-driven chabots.
- MarketsandMarkets predicts that the world dialogue management market is expected to grow from $1.6 billion in 2020 to up to $5.8 billion by 2025, at a whopping CAGR of 29.7%.
4 - Response Generation
- AI produces appropriate responses especially based on context and interpreted inputs.
- Here, you should know that response generation incorporates techniques such as machine learning, rule-based systems, and NLG (Natural Language Generation).
- Statista predicts that the global market size of Natural Language Generation or NLG services and software is expected to touch $1.48 billion by 2025.
5 - Personalization & Context Awareness
- Advanced conversational artificial intelligence solutions personalize interactions based on user context, history, and preferences.
- Remember, personalization boosts user engagement and experience with AI technology.
- Accenture found in its studies that 91% of customers are more likely to buy from brands that remember, recognize and facilitate relevant offers or recommendations.
6 - Continuous Learning & Improvement
- Conversational AI solutions or AI in business use data analysis and feedback mechanisms to boost performance over time.
- Machine learning algorithms usually adopt and learn from various interactions to improve relevance and accuracy.
- IBM found in its studies that organizations using AI-driven analytics have witnessed an average growth of 33% in their business revenue over the last five years.
Final Words
Having gone through this blog post, now you have developed an insight about what conversational AI is, its components and how it works. By integrating conversational AI solutions or AI Development such as chatbots, virtual assistants and other tools, companies avail benefits of $11 billion savings, 28.5% growth and 91% adoption.
About The Author
Arshad Khan
Founder and CEO
The visionary author Arshad Khan with 20+ years of experience in AI & Machine Learning believes the future of Generative AI is bright and full of possibilities. However, it comes with a responsibility to use this transformative technology ethically and responsibly. The comprehensive guide provided in this book offers a roadmap for business leaders, entrepreneurs to navigate this exciting journey. Generative AI has become a force for innovation, competitiveness, and positive change in the business world.